AI Video in Production

Where AI video actually helps

The useful question is not whether to use AI. It is which part of the video it should help make.

What it does well

AI can create versions, change a setting, extend a scene or cover a shot that would otherwise require another production day.

Where it struggles

People notice errors in faces, hands, familiar products and movement. Important performances still need careful direction.

Decide shot by shot

Some shots should be filmed, some can use AI and some projects should not use AI at all.

Tell us what needs attention.

Tell us what you are trying to make happen. We’ll tell you where we can help.

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